Make Sleep a Priority—And Get More Productive
I started a company in San Francisco with some friends. I didn’t quit my day job, so this was an after-hours project. We set up an office and established a routine of working from 6 p.m. to midnight. After we started working for the new company full-time, I fell into a classic trap of San Francisco startup culture: I confused work hours with productivity. Somewhere in the back of my mind I knew that working smart was better than working hard, but I convinced myself that I was doing both.
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In defense of the 'not-so-lean startup'
“Many great products have failed because there were no buyers or users ready. Remember Pets.com or Webvan? Of course you do—but for entirely the wrong reasons. It’s vital to remember that building a viable sales channel is just as important as building the viable product itself. The Lean Startup method would have you rush a product to market. Then, you would maybe flounder on initial launch but iterate nonstop—and put what few, loyal customers adopt early through countless revisions, updates, and interface changes. Finally, you might eke out a product worth the mass market’s purchasing dollars. But what happens if your product development issues are so vast that it leads to poor word-of-mouth?”
